Fast forward a few months and the dynamic duo’s plan of attack is set in stone: in October, when his apartment lease is about to expire, Bryan will leave New York and move back to Cape Cod. Once Baby New Year rings in 2014, the two will utilize Jen’s crafting skills and design savvy and Bryan’s business and legal background to open a retail store on the Cape. In order to dip her toes in the business world, on June 30 Jen opens an Etsy store called The Purple Seagull that features this not-so-fancy logo:
Bryan and Jen quickly realize that being a new Etsy store is kind of like being a needle in a haystack.